The digital strategy is the application of technology and digital media to create value, i.e. it defines in the digital realm what we do and how we do it. A successful digital strategy requires different areas because it will mix technology with marketing and operations. It is something complex to execute if you do not […]
Digital strategy, what is it and how to create it? Leer más »
Digital transformation is the integration of technology in all areas of the business. This will produce a profound change in the organization, processes, competencies and business models. The goal will be to create a more agile organization, with more efficient processes and more satisfied customers. What is digital transformation? Because digital transformation will look different
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Today we start with the articles focused on the digital transformation for SMEs. In these articles we will talk about the key points to take into account when digitizing this type of companies. Today we start with the management of information and its benefits. Digitalization and information management Digitization is important and can be done
Information management – The digital transformation in SMEs Leer más »
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